Gatlinburg, Tennessee
Milkshakes in Mason jars with doughnuts, brownies, and cupcakes stacked on top — built to order and genuinely difficult to finish alone. Right on the Parkway next to Ripley's, and the natural last stop of a Gatlinburg evening.

Gatlinburg, Tennessee
A dessert bar built around over-the-top milkshakes served in Mason jars — stacked, loaded, and customized to an almost unreasonable degree.
Right on the main strip in downtown Gatlinburg next to Ripley's Believe It or Not!, the Crazy Mason is the kind of place that stops people mid-walk. Equal parts dessert shop and photo op, it's become a Parkway staple for anyone finishing an evening downtown.
Staying nearby? Browse our Gatlinburg cabin rentals, minutes from the Parkway.
The signature offering is the Crazy Mason — a 16-ounce milkshake served in a Mason jar, built with your choice of ice cream, a rim coating, and a tower of toppings stacked on top. The shakes are as visual as they are rich: doughnuts, cupcakes, brownies, Moon Pies, and cookies perched on the rim, drizzled with sauces and loaded with mix-ins.
The build-your-own process starts simple and gets as elaborate as you want.
If you'd rather skip the customization, the signature menu has pre-built creations that do the work for you.
The pre-built lineup covers a wide range. A few standouts:
The full dessert menu goes well past milkshakes.
Two-scoop takes on the most popular shake flavors, in a cup.
Homemade chocolate chip cookie ice cream sandwiches rolled in your choice of topping. Pick an ice cream, pick a coating, done.
Three-scoop sundaes on a sugar pearl waffle, in chocolate peanut butter, cookies and cream, and turtle.
Fresh waffle cone pieces as the base, topped with ice cream, sauces, and mix-ins. Several varieties.
New York cheesecake, peanut butter pie, crème brûlée cheesecake, strawberry shortcake, apple and peach cobbler, dole whip, and an açaí and oats bowl.
Scaled-back sundaes for anyone who wants something simpler — hot fudge, mint brownie, salted turtle, and more.
Multiple shake flavors and toppings are gluten-free, marked on the in-store menu. Non-dairy oat-based ice cream is available in several flavors and can be substituted in any dessert, with oat milk available for blending. Note that the whipped icing is non-dairy but contains a milk derivative — guests with dairy allergies should order without whip.
Open daily from midday into the evening. Hours vary seasonally — check ahead if you're planning a late stop.
The Crazy Mason sits steps from several of Gatlinburg's most popular Parkway stops. See our things to do guide for more.
Yes. Start with the plain base and customize with any combination of ice cream flavors, regular toppings, and premium toppings. Current pricing is on the in-store menu.
Yes — a non-dairy oat-based ice cream is available in several flavors and can be substituted into any dessert, with oat milk available for blending. The whipped icing contains a milk derivative, so guests with dairy allergies should order without whip.
Several shake flavors and toppings are gluten-free and marked as such on the in-store menu. Ask staff if you have questions about a specific combination.
Meet Me in the Mountains — a bear-themed creation built specifically for the Smokies location.
Sixteen ounces of milkshake in a Mason jar, plus whatever's stacked on top. Loaded versions are substantial — many people split one.
It's one of the better stops in Gatlinburg for them. The build-your-own process is the appeal, and the Lil' Less Crazy sundaes are a sensible option for smaller appetites.
The Crazy Mason is the natural cap to a Parkway evening — dinner, a scare at Ripley's, and a shake on the walk back. Stay close with a Gatlinburg cabin rental, or browse family cabins if you're traveling with kids. Check our current specials before booking.